WTCS S3 | E3 Email Pitfalls to Avoid

Episode hosts

Jen Allen

Chief Evangelist

Mike Randazzo

VP GM Strategy & Enablement

In Episode 3, Email Pitfalls to Avoid, our co-hosts Chief Evangelist Jen Allen and VP/GM Mike Randazzo discuss the complexities of email outreach in today’s B2B sales environment. They also explore human behavior change around inbound requests and how to create thought-provoking outbound emails that prospects will want to respond to.

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by Challenger, Inc.

2022 Pulse 3 Survey Results

In the 3rd Pulse Survey, we dive deep into sales manager needs and how organizations need to support them through this challenging buying environment.

Since April 2020, Challenger conducted a series of regular pulse surveys to get a feel for how the landscape was impacting sales, and sellers. In 2022, we continue this exploration into seller perception, the state of sales, and everything in between.

For this 3rd Pulse Survey, we chose to focus on managers, and how best to support them during these times when optimism seems to be holding steady but the environment could be especially challenging for buyers.

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by Challenger, Inc.

WTCS S3 | E2 Social Selling: Your Secret Weapon In 2022

Episode hosts

Jen Allen

Chief Evangelist

Mike Randazzo

VP GM Strategy & Enablement

In Episode 2, Social Selling: Your Secret Weapon In 2022, our co-hosts Chief Evangelist Jen Allen and VP/GM Mike Randazzo break down and organize social selling specifically for salespeople. They cover how individuals can build a credible brand on social media to become a source of valuable insight and unlock lead gen potential. Their recommendations include avoiding the “look at me” trap that many “thought leaders” on social media fall into.

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by Challenger, Inc.

2022 Pulse 2 Survey Results

Challenger is conducting a series of pulse surveys to understand the legacy 2020 had on perceptions, and how organizations are planning for 2022. Pulse 2 indicates that optimism has dipped since the beginning the year.

Since April 2020, Challenger conducted a series of regular pulse surveys to get a feel for how the landscape was impacting sales, and sellers. In 2022, we continue this exploration into seller perception, the state of sales, and everything in between.

Despite a brief period of optimism in January, commercial optimism seems to have dropped – perhaps not a surprise given concerns around inflation, interest rates, and more. Pulse 2 discusses the state of business in the wake of omicron and takes a closer look at where sales managers are spending their time these days.

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by Challenger, Inc.

2022 Pulse 1 Survey Results

Challenger is conducting a series of pulse surveys to understand the legacy 2020 had on perceptions, and how organizations are planning for 2021. Pulse 8 indicates that optimism is high, but uncertainly around seller engagement looms.

Since April 2020, Challenger conducted a series of regular pulse surveys to get a feel for how the landscape was impacting sales, and sellers. In 2022, we continue this exploration into seller perception, the state of sales, and everything in between.

In our first pulse survey of the year, we’re exploring the state of buyer sentiment after Q4 2021, the impact of the omicron variant on SKOs, and the future of virtual selling.

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by Challenger, Inc.

WTCS S3 | E5 Persuasive Storytelling

Episode hosts

Jen Allen

Chief Evangelist

In Episode 5, Persuasive Storytelling, learn how our host and Chief Evangelist Jen Allen uses the power of storytelling to elicit action and reaction and create movement in a sales process when uncertainty surrounds the sale. She takes the audience on a journey of how she uses persuasive storytelling successfully despite facing a number of challenges along the way. As you look to improve your own storytelling, Jen provides actionable frameworks, tools, and skills that make a difference.

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by Challenger, Inc.

WTCS S2 | Bonus Episode: A Conversation with Kate Kesby

Access the full on-demand replay of “Bonus Episode: A Conversation with Kate Kesby” by filling out the form below.

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by Challenger, Inc.

WTCS S2 | E10 The Negotiation Curveball

What happens when your customer makes an “unreasonable” request at the 11th hour? How do you respond?

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by Challenger, Inc.

WTCS S2 | E9 The Objection

How do I respond to that tough customer objection? How do I manage ‘blockers’ within the buying group?

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by Challenger, Inc.

WTCS S2 | E8 The Group Meeting

Insight-selling in a one-to-one customer conversation is one thing. But how do we do it effectively in front of the entire buying group?

Watch this episode to learn how Challengers facilitate stakeholder group meetings with an emphasis on building consensus on both a business problem and your proposed solution.

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by Challenger, Inc.