On-Demand: Essentials for the 2023 Effortless Experience
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Read about some of our latest work with global clients.
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How To Win Negotiations Like a Challenger
There’s no win more satisfying — and no loss more frustrating — than one you’ve spent months negotiating. Sales leaders know that the desire to close…
How Aerogen Invested in Sellers Through Challenger Experience Training
Transitioning a company to a new selling style is no small undertaking. But for Aerogen, a global medical device company headquartered in Galway,…
Enabling the Challenger: How Nuix Drives Sellers to Reach New Heights
We’ve often focused on the importance of reinforcement after introducing Challenger, with guidance on gaining buy-in, coaching, and increasing…
Three Key Challenger Skills for Motivating Buyers
Every seller knows that sinking feeling: realizing a deal they thought was progressing apace has slid off the rails. Maybe your main contact suddenly…
Career Insights from a Fortune 500 Sales Leader
According to a 2024 report from Salesforce, more than half of sellers say it’s harder to sell now than it was a year ago. In the face of constantly…
How MSC Built a Sales Coaching and Reinforcement Machine
You’ve heard the old joke about how you get to Carnegie Hall. Strangely, the same directions apply to success in selling: Practice, practice,…
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