Episode hosts
Jen Allen
Mike Randazzo
In Episode 1, Engaging C-Level Buyers, our co-hosts Chief Evangelist Jen Allen and VP/GM Mike Randazzo tackle the commonly held beliefs that influencing the C-suite is the most important initiative in a sale. They dispel this single influencer concept by delving into the importance of overall stakeholder management. In addition, they provide tangible tactics for how the audience can elevate insight-led messaging to unlock access to different types of senior decision makers.
Complete the form below to watch on demand
Discover more webinars
NEW WEBINAR: A Challenger’s Guide to Account Growth
Find out why your accounts aren’t growing — and what you can do to shift the conventional wisdom at your organization and unlock serious growth…
On-Demand Webinar: Practical Tips for an Unforgettable SKO
If you want to learn how you can plan a kick-ass SKO that leaves your sellers feeling engaged and inspired, without the t-shirt cannon, this webinar…
On-Demand Webinar: Create a Healthy, High-Performing Sales Culture
To learn how you can foster a healthy and high performing sales culture by creating the right skills and behaviors among your sellers, register for…
On-Demand Webinar: Align your sales tech stack to the buyer journey (not the sales process)
Build a tech stack that makes the buying journey, not the sales process, easier and more efficient.
On-Demand Webinar: The Anatomy of a Great Pitch Deck
To learn how to stop pitching and start teaching, watch Challenger’s webinar on-demand for a breakdown of the anatomy of a great pitch deck.
On-Demand Webinar: Who is Today’s B2B Buyer?
Watch on-demand to learn what Challenger's research says about today's B2B buyer and how you can apply it to your commercial organization
What are you waiting for?
Transform your sales team.
The best companies grow, and grow fast, by challenging customers, not by serving them.
