Implementing a sales methodology makes your sellers better. They sharpen their skills, your pipeline fills up, and your win rates grow. Everybody wins, right?

Well. Not so fast. The Ebbinghaus curve finds that learners will forget 87% of what they’ve learned if it’s not reinforced within 30 days. All that wonderful knowledge you just invested in? Poof. Gone.

To maximize your investment, you need to embed coaching and reinforcement into your company’s DNA. And we’ve got a respected sales leader from Connection, a Challenger client and Fortune 1000 company, coming to our next Winning The Challenger Sale webinar to show you exactly how to do that.

On May 16 at 10 a.m. CT, join Dennis Riseman, Connection’s vice president of sales, and Ian Goddard, Challenger’s vice president of advisory, to learn scalable strategies for embedding Challenger into your organization, including:

  • The reasons why change management fails — and how to address it
  • The strategies that Connection uses to build a culture of coaching and reinforcement, creating buy-in with leadership and cross-functional skills adoption
  • The importance of Connection’s Mobilizer Council — what it is and how you can replicate it at your organization.

Bring your questions and be ready to learn from one of the top sales leaders in professional services, at a company that Newsweek twice called one of “America’s Most Trustworthy.” You won’t want to miss this engaging and exciting hour.

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