When you invest in a methodology, you need to also invest in a creating a culture of coaching and reinforcement to make sure your sellers don’t see it as just a training session.
In this on-demand webinar, Dennis Riseman, Connection’s vice president of sales, details the six-step blueprint his Fortune 1000 company developed with Challenger to embed coaching and reinforcement into their DNA.
He and Ian Goddard, Challenger’s vice president of executive advisory, talk through scalable strategies for building this type of culture at your organization, including:
- The eight reasons change fails and how you can address it head-on
- Creating buy-in with leadership and cross-functional skills adoption
- Building your own Mobilizer Council
Watch now to learn from one of the top sales leaders in professional services, at a company Newsweek twice called “America’s Most Trustworthy!”
Discover more webinars
New Webinar: How to Build a Skills Adoption Machine
July 16, 2024
Transform your sales organization into an Insight-driven machine focused on continuous improvement by building a skills adoption machine.
On-Demand Webinar: Reframing Account Management for Growth
June 19, 2024
In this session, we cover best practices for account management that actually lead to growth within your existing book of business.
On-Demand Webinar: How to Train the (Seemingly) Untrainable
May 23, 2024
Discover common objections to seller adoption and practical tactics to shift the mindset of even the most reluctant revenue professional.
On-Demand Webinar: How to Build a Successful Reframe
April 16, 2024
Watch the on-demand webinar on how sellers can effectively create constructive tension with customers and reframe their thinking toward a new way.
On-Demand Webinar: Crush Constructive Tension in Commercial Teaching
February 23, 2024
Watch the on-demand webinar on how sellers can effectively create constructive tension with customers and reframe their thinking toward a new way.
On-Demand Webinar: Creating Buyer Urgency amid Indecision and Uncertainty
January 30, 2024
Sign up for this Winning The Challenger Sale webinar for an invigorating session on how to create change and mitigate buyer risk, in any environment.
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Transform your sales team.
The best companies grow, and grow fast, by challenging customers, not by serving them.