When you invest in a methodology, you need to also invest in a creating a culture of coaching and reinforcement to make sure your sellers don’t see it as just a training session.
In this on-demand webinar, Dennis Riseman, Connection’s vice president of sales, details the six-step blueprint his Fortune 1000 company developed with Challenger to embed coaching and reinforcement into their DNA.
He and Ian Goddard, Challenger’s vice president of executive advisory, talk through scalable strategies for building this type of culture at your organization, including:
- The eight reasons change fails and how you can address it head-on
- Creating buy-in with leadership and cross-functional skills adoption
- Building your own Mobilizer Council
Watch now to learn from one of the top sales leaders in professional services, at a company Newsweek twice called “America’s Most Trustworthy!”
Discover more webinars
On-Demand Webinar: Negotiating Like a Challenger
October 29, 2024
Panic-based negotiation kills forecast accuracy, seller confidence, and profit margins. This webinar shows you how to get negotiations right.
On-Demand Webinar: Motivating Buyers to Act
September 26, 2024
Learn how to apply the right message to the right buyers at the right time to disrupt their status quo.
On-Demand Webinar: A Fireside Chat With a Fortune 500 Sales Leader
August 22, 2024
Sales expert Charles Forsgard reflects on his career in enterprise global sales, and advice on sales coaching, sales analytics, and profitable…
On-Demand Webinar: How to Build a Skills Adoption Machine
July 16, 2024
Transform your sales organization into an Insight-driven machine focused on continuous improvement by building a skills adoption machine.
On-Demand Webinar: Reframing Account Management for Growth
June 19, 2024
In this session, we cover best practices for account management that actually lead to growth within your existing book of business.
On-Demand Webinar: How to Train the (Seemingly) Untrainable
May 23, 2024
Discover common objections to seller adoption and practical tactics to shift the mindset of even the most reluctant revenue professional.
What are you waiting for?
Transform your sales team.
The best companies grow, and grow fast, by challenging customers, not by serving them.