Challenger is conducting a series of pulse surveys to understand the legacy 2020 had on perceptions, and how organizations are planning for 2022. Pulse 2 indicates that optimism has dipped since the beginning the year.
Since April 2020, Challenger conducted a series of regular pulse surveys to get a feel for how the landscape was impacting sales, and sellers. In 2022, we continue this exploration into seller perception, the state of sales, and everything in between.
Despite a brief period of optimism in January, commercial optimism seems to have dropped – perhaps not a surprise given concerns around inflation, interest rates, and more. Pulse 2 discusses the state of business in the wake of omicron and takes a closer look at where sales managers are spending their time these days.
More data & insights
Whitepaper | How Sales Leaders Can Survive and Thrive in Uncertain Times
With business optimism at a low of 40%, closing deals is hard—but still possible with the right approach. Discover how in our latest guide.
Whitepaper | Winning New Business in a Sideways Economy
Unearth the secrets that make your buyers buy, even when they’re not buying. Check out the latest Challenger guide.