Course Catalog
Start 2025 off right with a Challenger keynote
Your 2025 SKO needs planning, but your focus needs to stay on closing business in what’s left of 2024. The longer you wait to schedule your keynote speaker, the more limited your options — and the less relevant to your goals, the less motivating to your GTM function, and the higher your costs.
But you don’t have to choose between hitting your 2024 goals and your 2025 planning.
Focus on finishing 2024 strong without missing out on 2025’s best speakers
Get the most ROI on your SKO
56% of sellers told Brainshark they wanted a better sales-focused speaker at their next SKO — and only 16% would give their speaker an A grade on an A-F scale.
Fast Company reported that companies spend $2,500 – $5,500 per attendee at their SKO. So when you’re spending six figures on your SKO, you don’t want your investment to fall flat.
To maximize your ROI and offer sellers the development they clearly want at their SKO, you need to get the right speaker, covering the right topic and priming your sellers to succeed in the new year